Who We Are
This website is operated by the team behind ESAP – Easy Skeletal Alignment Program, a tool and educational platform aimed at helping individuals correct pelvic tilt and improve posture, especially for those who spend long hours driving.
Our website address is: https://esappl.com
What Information We Collect
We collect two types of information:
Personal Information (you provide to us):
- Name
- Email address
- Phone number (if submitted through contact forms or checkout)
- Shipping and billing addresses
- Payment information (via secure third-party processors like PayPal)
- Any other info you choose to share (e.g., through our contact form or blog comments)
Non-Personal Information (automatically collected):
- IP address
- Browser type and version
- Device type
- Pages you visit
- Time spent on pages
- Referring website
- Location data (approximate)
We gather this data using tools like Google Analytics, cookies, and WordPress plugins.
How We Use Your Information
We use the information we collect to:
- Process your orders safely and smoothly
- Respond to your inquiries
- Improve the website experience
- Send you order updates, newsletters (if you subscribe), or helpful tips
- Prevent fraud or suspicious activity
We do not sell or rent your personal info to third parties. Ever.
Cookies & Tracking Technologies
Like most websites, esappl.com uses cookies – small data files stored on your browser – to improve your experience. These help:
- Remember items in your cart
- Keep you logged in
- Understand how visitors use our website
You can disable cookies in your browser settings, but that may affect how the website works for you.
Third-Party Services
We use reputable third-party providers to help run our website. These may include:
- Google Analytics (for tracking site usage)
- Mailchimp or similar (for email campaigns)
- PayPal (for secure payments)
- WordPress plugins (for performance and design)
These third parties only receive the information necessary to perform their services and are expected to protect your data.
Embedded Content from Other Sites
Blog posts on esappl.com may include embedded content (e.g., YouTube videos, articles, etc.). Embedded content behaves as if you’ve visited the other website directly, which may collect data or use cookies.
We recommend reviewing their privacy policies for full transparency.
How We Keep Your Info Safe
We take security seriously. We use:
- SSL encryption (look for the lock icon in your browser)
- Secure payment gateways
- Regular updates of WordPress and all plugins
- Limited admin access to your information
However, no method of data transmission is 100% secure. While we do our best, we can’t guarantee absolute security.
Your Rights & Choices
You can:
- Access the data we hold about you
- Correct or update your info
- Request deletion of your data
- Unsubscribe from marketing emails at any time (just click the unsubscribe link in the email)
To do any of the above, drop us an email at chiroguy07@gmail.com
Children’s Privacy
This website is not intended for children under the age of 13. We do not knowingly collect information from children. If you believe a child has submitted data, please contact us, and we’ll remove it right away.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The updated version will always be posted on this page.
We recommend checking back occasionally to stay informed.
Contact Us
Still have questions? No problem.
Reach out to us at:
We’re here to help and happy to clarify anything in this policy.
We respect your privacy, protect your data, and don’t do anything shady. You’re in control of what you share, and we’re just here to help you feel better, posture and all.
